Sipping on Crème Brûlée

Brandon Mueller

As younger consumers continue to gravitate toward cold coffee creations, PJ’s Coffee chain has found success with its Shaken Coffee collection. The indulgent drinks are go-to foot-traffic drivers for the brand’s seasonal limited-time offerings, whether it’s a King Cake Cold-Brew Shaken Espresso for Mardi Gras or a Birthday Cake Shaken Espresso to celebrate the concept’s 45th anniversary. More recently, a Honey Brûlée Shaken Espresso drink offered up sweet, velvety-smooth flavors. “It stands out as a patron favorite, captivating coffee enthusiasts with its irresistible charm and unparalleled flavor profile,” says Brandon Mueller, PJ’s senior digital marketing specialist, who created this drink.

The drink starts with honey-macadamia cold-brew concentrate, which is shaken over ice before it’s flavored with caramel crème syrup and a creamy, sweet cold foam. To simulate the texture of a true torched crème brûlée, a garnish of turbinado sugar delivers the sweet crunch. And the flavor combination isn’t limited to the Shaken Espresso line. It also pulls double duty in the limited-time Honey Brûlée Velvet Ice, a blended frozen beverage option.

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